I’ve seen this floating around various websites for awhile now, and love how simply and succinctly typography is summed up.  Apparently created by a mystery designer, this guide is a wonderful tool to help define the style of typography you’re looking for in your branding.  It also helps that it’s pretty.  Happy Friday!

Hello friends!  We’re back with another quick and easy business tip for you to chew on this week:

You can spoil your clients without giving away the farm – it’s the added surprise gifts that are the best ones, and the ones that keep clients talking about you!  Since most professional printers also offer press-printed products, customized business cards are easy to order in small quantities – just add your client’s favorite photo from the session and include it with their order.

The possibilities are endless and, just like the old adage “happy wife = happy life”, happy clients make for happy… well… I’ll get back to you once I think of something that rhymes with “clients”.

Happy Wednesday!

Good morning, friends!  We just wrapped up a ProPhoto Customization project yesterday with Dania Bagyi of Kidography by Dania!  She came to us with an existing blog that needed some overhauling.  Armed with information about her obsession with linen, similar textures and stitching, her love of pastel colors, and her desire for a clean simple design, we set to work.

She already had her logo and branding in place, and came prepared with a color scheme and fonts. She also provided this inspiration board for us:

This was her ProPhoto blog before:

And this is the final result:

It’s important to note that Dania’s site takes advantage of features that aren’t part of our standard ProPhoto Customization projects.  She invested additional funds to have the menu items drop down when they’re hovered over, a custom search box, and some other small details that are limited within the confines of the ProPhoto theme (changing the location of the tags and categories, etc).  Since she did away with her portfolio site, she also invested in a Client Site in addition to her ProPhoto Customization, which we built right into her theme with password protected pages that only her clients have access to.

Dania is in love with her new blogsite, and frankly, we are too!  Happy Thursday!

The Creative Mama first approached us last November about redesigning their logo to give their brand a facelift.  The vision behind the new brand was to create a design that can be used across many genres and applicable to anything from food pages to DIY projects.  This is the logo we originally came up with:

Before going live with the new design, the team at The Creative Mama revised the final color scheme to reflect their ultimate vision – a change I certainly think is for the better!  To see the full behind-the-scenes, including proofs they received every step of the way, visit their blog and read the article we wrote telling the story: The Art of Creating a Brand.  Happy Tuesday!

Happy Monday friends!  We’re excited to kick off the week with the release of The Gilded Deer – a brand new ProPhoto blog design and marketing set!  Pulling inspiration from the layout of popular paperie websites, we’ve created a clean two-column design that instantly sets you apart from the popular one-column formats.

We’ve even taken things one step further this time and created a Pinterest board of the inspiration behind the initial blog design, as well as some creative ideas to carry the theme through to your packaging and the rest of your branding.

Here’s a peek at the Pinterest board:

This is what the ProPhoto blog design looks like (huge thanks to Benjamin Edwards for providing the perfect stunning photography):

Here’s a peek at all the individual elements used in the blog design (everything is fully customizable except for the background which can be replaced, but not manipulated):

Don’t forget the perfectly paired stationery suite:

And finally the luxury marketing suite:

S H O P P I N G   I N F O R M A T I O N :

All of these items can be purchased at the following locations:

BLOG - www.prophotoblogs.com/buy-add-ons

STATIONERY SUITE - The Bee’s Knees

MARKETING SUITE – The Bee’s Knees